Industrial screen printing, digital printing and precision cutting
SAF Sérigraphie Aquitaine Flocage
A digital presence built to showcase industrial craftsmanship and reach professional buyers.
01
Context
Founded in 1971, SAF prints on and cuts an exceptionally wide range of materials for industry, signage and visual communication. The website had to make that breadth readable for busy professional buyers without burying what matters.
02
Approach
- A
Put the craft centre stage
A dark, high-contrast visual direction driven by workshop video and photography: the machines, inks and materials become the site’s strongest arguments.
- B
Structure a very broad offer
Services are grouped by trade — industrial printing, stickers, signage, die-cutting — so every visitor quickly lands on the page that answers their need.
- C
Speak to professional searches
Dedicated pages for technical use cases (industrial marking, high-resistance stickers, ISO 11683 tactile marking), explicit headings and a clear local anchor in South-West France.
- D
Make the content quotable
Questions and answers, factual information and a clean structure: content that search engines and AI answer engines alike can understand and surface.
Screenshots of the live website, reproduced with the client’s permission.
03
Outcome
A showcase that lives up to the workshop’s craftsmanship, backed by a comprehensive SEO / GEO approach covering the relevant professional searches in its field.